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The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk! by Al Ries & Jack Trout

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You wasted $150,000 on an education you coulda got for a buck fifty in late charges at the public library.”Will Hunting (played by Matt Damon), Good Will Hunting

I absolutely enjoy recommendations/lists for a lot of activities and I absolutely love the Personal MBA list which is a project designed to help you educate yourself about advanced business concepts.

The Personal MBA features the very best business books available, based on over ten years and thousands of hours of research. So skip business school and the $150,000 loan: you can get a world-class business education own your own at very low cost by reading the best business books.

The Personal MBA List is curated by Bestselling Author Josh Kauffman and he also authored a book with the same title, The Personal MBA: Master the Art of Business.

I have been following the Personal MBA List for quite a while and I have read some of the books on the list. I would be reading more books from the list this year and am looking forward to sharing the insights gained from the books as I read them.

“If I read a book that cost me $20 and I get one good idea, I’ve gotten one of the greatest bargains of all time.”Tom Peters, bestselling business author

Here are the 99 business books The Personal MBA officially recommends;

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