In Ask Your Developer: How to Harness the Power of Software Developers and Win in the 21st Century, Twilio CEO Jeff Lawson shares strategies and tips for unleashing the full potential of software developers in any organization. Jeff Lawson founded Twilio in 2008 with the belief that empowering developers was key to unlocking innovation within nearly every kind of business.

Ask Your Developer is a framework for business leaders, product managers, technical leaders, software developers, and executives to achieve their common goal—building great digital products and experiences.

Twilio provides programmable communication tools for making and receiving phone calls, sending and receiving text messages, and performing other communication functions using its web service APIs.