One of the most exciting things about living in the west is the access to a good, functional public library and the reading culture in general. Growing up in sub-Saharan Africa/Nigeria, I did not have access to the luxury of being able to borrow 50 books from the library every 3 weeks, borrow 10 audiobooks every month, get access to a multitude of magazines such as Entrepreneur, Wired, Times, Fast Company, The Economist, all for free,.
The public library allows users to borrow digital versions of popular magazines such as Times, Wired et al through platforms such as RB Digital, Flipster, BookMyne, and others. The technology world is filled with stories of great entrepreneurs that founded their corporations through insights from a magazine article or a report.
Bill Gates
In 1974, Paul Allen showed Bill Gates a magazine article about Altair 8800, the world’s first Microcomputer. Recognizing a huge opportunity, Bill Gates and Paul Allen called the ManufacturerMicro Instrumentation and Telemetry Systems (MITS), in Albuquerque, New Mexico, and convinced the president they had written a version of BASIC, a popular computer programming language for Altair. That was the beginning of one of the most successful corporations of the 20th century, Microsoft. It all started from insight garnered from a magazine article.
Jeff Bezos: Founding of Amazon
- After graduation, Bezos went to New York to apply his computer skills to the financial industry. He ended up at a hedge fund run by David E. Shaw, which used computer algorithms to discover pricing disparities in the financial markets. Bezos took to the work with a disciplined zeal. Foreshadowing the workplace fanaticism he would later try to instill at Amazon, he kept a sleeping bag in his office in case he wanted to sleep there after a late night of work.
While working at the hedge fund in 1994,
Bezos came across the statistic that the web had been growing by more than 2,300 percent each year. He decided that he wanted to get aboard that rocket, and he came up with the idea of opening a retail store online, sort of a Sears catalogue for the digital age.
Steve Jobs on Computers
I remember reading an article when I was about twelve years old. I think it might have been Scientific American where they measured the efficiency of locomotion for all these species on planet earth. How many kilocalories did they expend to get from point A to point B? And the Condor 1 came in at the top of the list, surpassed everything else. And humans came in about a third of the way down the list which was not such a great showing for the crown of creation. And — but somebody there had the imagination to test the efficiency of a human riding a bicycle. A human riding a bicycle blew away the Condor, all the way off the top of the list. And it made a really big impression on me that we humans are tool builders. And that we can fashion tools that amplify these inherent abilities that we have to spectacular magnitudes.And so for me, a computer has always been a bicycle of the mind.Something that takes us far beyond our inherent abilities.
And I think we’re just at the early stages of this tool. Very early stages.And we’ve come only a very short distance. And it’s still in its formation, but already we’ve seen enormous changes. I think that’s nothing compared to what’s coming in the next hundred years.
I stopped reading the daily newspaper, listening to the news and I am kind of not on social media, I try to regulate the kind of information I consume. The magazine format is one of my favorite ways to learn what is going on in the world.
Goal: Read 50 digital magazines by December 31st, 2021.
Strategy: Borrow from the public library through platforms such as RB Digital and Flipster,
January -5
- Wired USA – December 2020 / January 2021 ( Erdal Arikan, Operation Car Wash Brazil, Artificial consciousness)
- Wired UK – January 2021 (Seyi Akiwowo, Joshua Wong, University of Utah Virtual Graduation, Dami Makinde)
- Bloomberg BusinessWeek January 11, 2021 (Amazon Music + Wandery, Nordic Economic Model, WE Charity Scandal)
- Bloomberg BusinessWeek January 18, 2021 (Elon Musk -China’s Favorite Capitalist, Spotify’s Podcast Power Play, Fear of Negative Outlook, China’s Gen Z)
- Fortune Magazine December 2020 (Business Person of the Year – Elon Musk, The Future 50, Robinhood App, Female Founders under Fire)
February -4
- Entrepreneur Magazine: January/February 2021 (Entrepreneur 2021 Franchise 500 Ranking, Working Backwards: Insights, Stories, and Secrets from Inside Amazon excerpt, Habits of Successful People)
- Bloomberg Businessweek February 15, 2021 (Substack, New Zeland Stock Exchange Hack, Lex Greensill, Mario Draghi -Italian Prime Minister, Tim Cook’s 2.8 Trillion fortress)
- Forbes Feb/Mar 2021 (Apoorva Mehta Instacart, Bob Brockman America’s most manipulative billionaire,Max Levchin Credit Card Killer, Corporate Cryptomania, Crypto Billionaires)
- Fortune Feb/Mar 2021 (The World’s Most Admired Companies, Albert Bourla Pfizer CEO Covid Vaccine, Solarwinds Hack, Treasury Secretary Janet Yellen, T-Mobile CEO Mike Sievert, Peloteon )
March -4
- Wired March 2021 – (The Lion, The Polygamist and the Biodiesel Scam, @Jack, The cases against Google, the chatty future of social media, realdrsix)
- Bloomberg Business Week March 8, 2021 (Vaccine Capitalism -Pfizer, China’s Subsea cable, The Geopolitics of Chips,)
- Entrepreneur March 2021 (Ryan Reynolds Viral Marketing, 2021 Fastest-Growing Franchises,The Rise of the Smart Board, EnterpriseFlorida, Masters of Scale Courses, No Pain, No Gaines: The Good Stuff Doesn’t Come Easy Book, Side Hustle Accelerator)
- Inc. Mar/April (11 Lessons Jeff Bezos taught American Founders, Steve Case Rise of the Rest, Inc. 5000, Stephen Hays, Coconut Water Wars: Zico vs Vita Coco,)
April -6
- Fast Company Mar./Apr. 2021 (Lebron James SpringHill, AI Big Tech Problem, The World’s Most Innovative Companies )2021)
- Wired April 2021 (Catfishing, the Hidden History, THE MAN WHO SOLD THE FUTURE – Geoff Hinton, CHEN QIUFAN)
- Bloomberg BusinessWeek April 12, 2021 (Bill Hwang Built a Fortune Then Lost It in Two Days, Facebook Built the Perfect Platform for Covid Vaccine Conspiracies The Decline of Intel)
- Entrepreneur Magazine April/May 2021 (Top 100 New Franchises, The Next Great Entrepreneur, Bethenny Frankel)
- Forbes Apr./May 2021 (Judy Faulkner -Epic System. Operation Wealth Speed, Revenge of the Winklevii, Vimeo Anjali Sud)
- Fortune Apr/May 2021 ( Margrethe Vestager, McFamily Feud, Dominion Voting vs Fox News, 100 Best Companies to Work For 2021, The wealthy are getting wealthier)
May
- Forbes Africa April / May 2021 (Forbes 100 List: 100 Innovations, Inventions and Icons from Africa)
- Bloomberg Businessweek, May 10, 2021 (Jeff Bezos – Come at Me, The Fortnite Fallout – Epic Games vs Apple, President Biden Tax Proposal, Instagram Youth)
- Wired May 2021 (Shar Dubey – Match Group, Clubhouse, Kevin Blatt)
- Fast Company May 2021 (
June
- Entrepreneur June 2021 (Jim Kwik,The Top 200 Food Franchises, Rebecca Minkoff, Cocktails-to-Go)
- Inc. May/June 2021 (Michael Dubin – Dollar Shave Club, 2021 Best Places to work in America, What Venmo could have been, David Neeleman -Jet Blue)
July
- Forbes June/july 2021 (50 over 50, COVID’s Entrepreneur Explosion, Unwelcome Shores)
- Wired July 2021 (RSA Hack,Timnit Gebru, Revel electric moped-sharing, Roblox-it’s just a game)
December
- Inc. Winter 2021/2022: Coinbase Brian Armstrong, Founders managing depression, Noom App, The Pivot