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July 2022

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With an empire that spans clothing lines, a billion-dollar makeup company, and 14 successful shows, Kris Jenner has become more than the matriarch of one of the world’s most influential families. The Kardashian Jenner “momager” is also a mother of a new era of personal branding. Now she’s sharing her journey to stardom with you. Learn how she cut through the noise, built lasting fame, and turned a vision into reality.

I participated in the 2022 Toronto Carnival Run, a Caribbean-inspired run encouraging health, wellness, and active living. The 6th edition was held on Saturday, July 23, 2022, and I ran a personal best of 47 minutes for a 10 KM run. The run started at Sir Casimir Gzowski Park and heads East along the Martin Goodman Trail. The run/walk distance options of 5K, 10K and 1K Kid’s run

The Toronto Carnival Run takes place annually in downtown Toronto one week before North America’s largest cultural parade, the Toronto Caribbean Carnival (formerly known as Caribana), along the same route. 

Toronto Carnival Run® is not only about encouraging active living but bringing the community together in celebrating and promoting the beauty of Toronto’s cultural diversity in a positive and healthy way.

Personal Best

I ran a personal best of 47 minutes 35 seconds for a 10 KM run. It was great training for my upcoming 42.2 KM marathon later in august. My position was 27th of 281 participants and 22nd in the male category.

So far this year have participated in the Vancouver Marathon (42.2KM), Ottawa Marathon (42.2KM), and I am preparing for the Edmonton Marathon (August), Montreal Marathon (September), Toronto Marathon (October) and the Dubai Marathon (December). The next couple of months is going to be marathon and travel-filled. My goal is to run a sub 4 hours Marathon, I am getting very close.

 “We don’t rise to the level of our expectations; we fall to the level of our training.” –  Archilochus

I started running marathons in 2013 as a coping mechanism after the loss of my closest cousin. Running is now part of my daily routine and has been a lifesaver, especially during dark days. There have been many dark and trying days in the past couple of months, but my routine, regimen and activities such as running, swimming, reading and meditation have made the storm, trials and tribulations easier to navigate. As the Scandinavian says, ” There’s no such thing as bad weather, only bad clothes.”

“Life isn’t about waiting for the storm to pass… It’s about learning to dance in the rain.” -Vivian Greene

All the best in your quest to get better. Don’t Settle: Live with Passion.

I recently enrolled and finished the Google Digital Marketing & E-commerce Professional Certificate Course on Coursera. It is kind of the first full course that I would finish on Coursera; I use other platforms such as Linkedin Learning, Pluralsight, and EdX, to name a few, for my personal and professional development. The course is comprehensive as it was taught by industry professionals from Google. The content is very informative and great for both beginners and intermediate learners. I highly recommend it.

Subject-matter experts from Google share insights, tools and platforms like Canva, Constant Contact, Google Ads, Google Analytics, Hootsuite, HubSpot, Mailchimp, Shopify, and Twitter. Concepts discussed in the course include customer journey, email marketing, marketing analytics and measurements, e-commerce, building customer satisfaction and other digital marketing methodology and frameworks.

One of the key takeaways from enrolling in the Coursera-Google Digital Marketing & E-commerce Professional Certificate Course is the myriad of tools and resources shared by the subject matter experts from Google that facilitated the course.

Here is a list of the resources and tools shared in the Google Digital Marketing & E-commerce Professional Certificate Course:

Customer Persona Generators

Google Tools

Social Listening Tools

Photo Editing

For paid software for photo editing, you can try the following products:

For free or open-source software for photo editing, you can try the following options:

Video editing

For video editing, you can try the following products:

For free or open-source software for video editing, you can try the following options:

Graphic design

For graphic design, you can try the following products:

For free graphic design options, you can try the following:

Social Media Analytics Tools

Social Testing

Social testing is an experimental process that shows how social media content is performing among target audiences.

Email Marketing

Media Planning Tool

Marketing Analytics Tools

Marketing Suites – Analytics

Open source tools

Open source tools for marketing analytics include:

Advertising Platforms

A/B Testing

Other tools for A/B testing

Here is a list of several other tools for A/B testing:

  • AB Tasty: Pricing is available by custom quote
  • Convert: Free trial is available
  • Crazy Egg: Free trial is available (requires billing information)
  • Google Optimize: Google Optimize is free while Google Optimize 360 is a paid subscription
  • Instapage: Free trial is available (requires billing information)
  • Optimizely: Pricing is available upon request
  • Unbounce: Free trial is available (requires billing information)
  • VWO: Free trial is available

To try a sample size calculator for A/B testing that includes a feature to estimate the required duration for a statistically valid test, refer to the following link:

  • Sample size calculator: Use this calculator to estimate how many users you need and how long you should run an A/B test.

Firebase is an app development platform that helps developers build apps that people enjoy.

Microsoft Excel

  • Sort data in a range or table: This page guides you through all the steps you will need to sort data by number, text, and color.
  • Filter data in a range or table: This article has step-by-step instructions on how to filter an Excel spreadsheet to show only the data you want to see.
  • COUNTA function: This article describes the formula syntax and usage of the COUNTA function in Microsoft Excel.

How to choose a data visualization: Refer to this pictorial guide for help selecting the right type of chart for your data. You may download and keep it for reference.

Resources for more information

eCommerce Tools

Customer relationship management (CRM): These tools help businesses manage and monitor multiple aspects of their company, including sales, marketing, analytics, and customer service. Here are a few examples:

Team collaboration: These tools help teams stay organized and make it easier for them to communicate with each other. Features that might be included in these tools are email, video calls, cloud storage, messaging, file sharing, and more. Here are a few examples:

Digital advertising and PPC: These tools help teams manage their online advertising campaigns:

Digital marketing: These tools make it easier to manage marketing campaigns for email, social media, or other channels:

Search engine optimization (SEO): These tools assist with monitoring and improving a website’s performance in search results:

Analytics: These tools help businesses analyze their website traffic, sales, and other data.

eCommerce

  • A Better Lemonade Stand: This resource offers articles to help e-commerce entrepreneurs develop better business practices. 
  • HubSpot: HubSpot is an American developer and marketer of software products for inbound marketing, sales, and customer service. Their blog offers many resources about digital marketing.
  • Practical Ecommerce: Practical Ecommerce is an independent online magazine, whose mission is to publish informative articles, commentary, webinars, and podcasts to help online merchants. The magazine is not affiliated with any e-commerce service, platform, or provider.
  • Shopify blog: Shopify’s blog offers articles to help people achieve e-commerce independence. The blog’s goal is to make it easier for users to start, run, and grow an online business. 

Resume Tools

Interview

Resume Templates

All the Best in your quest to get better. Don’t Settle: Live with Passion.

If you have a checklist, good for you. Structured ambition can sometimes be motivating. But also, feel free to let it go.

American actress Mindy Kaling delivered the commencement address to the 2018 graduating students at Dartmouth College. She implored the graduands to believe in themself and become extraordinary.

“Don’t let anyone tell you that you can’t do something, but especially not yourself,“

Mindy Kaling Dartmouth’s 2018 Commencement Speech Transcript

Good morning to the Class of 2018, the faculty, the parents, the grandparents, fellow honorees, and the paid laughers I have scattered throughout the audience.

It is an honor to join you this morning for this special occasion.

It is also an honor to speak to you today from behind this gigantic tree stump. Like some sort of female Lorax with an advanced degree. That’s right, you guys; I’m hitting Dr. Seuss hard and early in this speech. Because Dartmouth grads have a privilege unique among all the Ivy League: We will be forced to be mini-experts on Dr. Seuss for our entire lives.

On my deathbed, I’ll be saying, “Did you know that his real name was Theodor Geisel? Did you know he was editor of the Dartmouth Jack-O-Lantern?” And yes, while no U.S. Presidents have gone to Dartmouth, we can at least lay claim for the wonderful Dr. Seuss.

Another notable alumnus is Salmon P. Chase, the man on the $10,000 bill. A symbolically powerful piece of paper that’s largely useless in the real world. Like a degree in playwriting which I received from this very institution. Thank you for paying for that, Mom and Dad!

It’s a thrill to be back here in New Hampshire, the Granite State, known for two things: the place where you can legally not wear your seatbelt, and Adam Sandler’s birthplace.

New Hampshire has one of the best mottos of any state: “Live Free or Die.” For outsiders, it sounds like an exciting declaration of freedom; but when you’re here in January, “die” actually sounds like a pretty good option.

Live Free or Die” is the official motto of the U.S. state of New Hampshire,

I remember the days when it was so cold your sneeze would become an ice sculpture before it hit the ground. In Los Angeles, where I live now, if I sneeze, I just call my doctor and have my blood replaced with that of a teenage track star. That’s normal there. I’m mostly track star right now.

Before I get any further, I should actually probably clarify who I am for the parents and grandparents in the audience who are thinking to themselves, “Who is this loud Indian woman? Is that the girl from Quantico? She looks so much worse in person.”

No, no, I’m not Priyanka Chopra, not even Padma Lakshmi. I’m the other Indian woman we have allowed to be on television, Mindy Kaling. Thank you, thank you.

You may remember me from my role on The Office as Kelly Kapoor, who internet commenters said was—quote—“shrill” and—quote—“took up valuable time that could have gone to Steve Carell.”

I then created and starred in my own TV show, The Mindy Project. Thank you, thank you very much. It was an uphill battle to get the show on the air, but it was worth it, because it enabled me to become Dartmouth’s most successful female minority show creator who has spoken at commencement!

Oh wait, no. Shonda Rhimes went here. Yup, and she’s created like 10 more shows than me, so great. No, cool. Cool, cool, cool, Shonda. Friggin’ role model, good for you.

But today is not about famous alumni. No, no. It’s about the men and women who have toiled in obscurity for years so that they might better our country. I speak, of course, of the 51 percent of Dartmouth grads who will go into finance—highest in the Ivy League! Look left. Look right. All three of you will be spending at least ten years in a white collar prison.

I know that going into the real world sounds scary, but it’s exciting too. Finally, you’ll be in control of your own lives. No longer will there be an irrational Board of Trustees telling you you can’t have hard liquor on campus, for the ridiculous reason that they don’t want you to die. Come tomorrow, no one can stop you from filling your apartment with $4.99 handles of Uncle Satan’s Unfiltered Potato Vodka. Go crazy.

It’s a real moment of reflection for me to be standing here speaking to all of you now, because it makes me harken back to my own time at my Dartmouth graduation. Madeleine Albright was my commencement speaker; and while I don’t remember any specific quotes she said, or even a general gist of what she was talking about, I do remember thinking: “I wonder what it will be like to have my own cell phone?”

How things have changed. For all I know, at this very moment, most of you are posting this speech on your Instagram stories with a GIF of Winnie the Pooh twerking. If you are, please at least use my official hashtag, MindyGoesBigGreenTwentyEighteen. Thank you.

I bet none of you remember a time before the internet. Hell, you probably don’t even remember a time before the Facebook page, “Dartmouth Memes for Cold AF Teens.” Yeah, yeah. I know about that. Made me feel like a real creep researching it. “Hello, I’m a 38‑year‑old woman who wants to join your teen Facebook group. It’s for research, I swear!”

Meanwhile, when I was in college we didn’t even have Google. If you wanted to find out, say, how tall Ben Affleck was, you were out of luck. You just had to sit there, not knowing, and your entire day would be ruined.

Or, say I wanted to meet up with a friend—I couldn’t just text her. I had to walk outside and hope I accidentally bumped into her. Or, I “blitzed” her. Ah, BlitzMail. You know that feeling you have when you tell your friends that you “blitz” and they don’t get it and you roll your eyes all smug like “Oh, it’s a Dartmouth thing.” That ends today. You try to say “blitz” one hundred yards east of White River Junction and you will get laughed back to your one-room triple in the Choates.

Fun fact: In 2001, the year I graduated, a pinkeye epidemic broke out amongst my classmates because we were all using public BlitzMail iMac terminals and not washing our hands. Those are just the kind of the sexy stories indicative of my time at Dartmouth.

You have so many cool new things here now. Like, look at the new logo, the D-Pine. It’s beautiful. It reminds me of what college-aged Mindy thought a marijuana leaf might look like but I was too scared to actually find out. And this new House System sounds really cool! It’s so Hogwarts-y! You know, you’re sorted into your little Gryffindors and Ravenclaws, except they’re called … South House. West House. School House.

Okay, come on guys. School House? Really? We’re just saying what we see? That’s the laziest name I’ve ever heard in my life, and I’ve spent over a decade working on shows called The Office and The Mindy Project.

Still, I remember sitting where you’re sitting. I was so full of questions like, “When is this thing going to end?” and “How many friends can I invite to dinner and still have mom and dad pay?” And, most importantly, “Why didn’t I wear any clothes underneath my gown?”

Now we’re reaching the part of the speech where I am supposed to tell you something uplifting like “follow your dreams.”

In general, advice isn’t actually an effective way to change your life. If all it took to make your life great was hearing amazing advice, then everyone who watched TED Talks would be a millionaire.

So don’t trust any one story of how how to become successful. As Madeline Albright said at my Commencement—see, I don’t remember anything. And I did just fine.

So here is some practical advice that you may or may not remember at the end of this speech because, hey, that’s the gig:

1. First off, remove “Proficient at Word” from your resume. That is ridiculous. You’re really scraping the bottom of the barrel of competency there. This is how you become proficient at Word: You open Word on your computer.

2. Most of your post-college life is simply filling out forms. Car insurance, health insurance, W-2s. W-4s, 1099s. Guess what? None of us know what any of those forms mean, but you will fill out a hundred of them before you die.

3. You never need more than one pancake. Trust me on this. Cartoons have trained us to want a giant stack of those bad boys, but order one first and then just see how you feel later.

4. This one is just for guys: When you go on dates, act as if every woman you’re talking to is a reporter for an online publication that you are scared of. One shouldn’t need the threat of public exposure and scorn to treat women well; but if that’s what it’s gonna take, fine. Date like everyone’s watching, because we are.

5. And this might be the most important—buy a toilet plunger. Trust me on this. Don’t wait until you need a plunger to buy a plunger.

Commencement is a time of transition for parents, too. That empty nest you were enjoying these past four years? Gone as soon as this speech is over. I hope you like full‑time lodgers who don’t pay rent, don’t do laundry, eat all the food in your fridge, and binge Family Guy on your sofa for weeks. That is your life now.

Although some of your graduates will be making more money than you—51% to be exact. And to the parents of those investment bankers, consultants, and hedge fund analysts—congratulations. Your kids will be fabulously wealthy but still somehow sharing your cell phone plan because it—quote—“saves everybody money.”

Okay, now let’s get real. Let me rip off the Band-Aid for all you, the ’18s. Next year, the next year of your life is going to be bad. You have been in the comfortable fleece-lined womb of mother Dartmouth for four years now, and you’re gonna go out in the cold, hard world.

Out there in the real world, there will be a target on your back. People will want to confirm their expectations of Ivy League graduates—that you’re a jerk, that you’re spoiled, that you use the word “summer” as a verb. Those stereotypes exist for a reason. I mean come on, the guy from the ten-thousand-dollar bill went to this school.

You’re graduating into a world where it seems like everything is falling apart. Trust in institutions are at a record low; the truth doesn’t seem to matter anymore; and for all I know, the president just tweeted us into a war with Wakanda, a country that doesn’t exist.

So, Class of 2018, you are entering a world that we have toppled—we have toppled—like a Jenga tower, and we are relying on you to rebuild it.

But how can you do that with the knowledge that things are so unstable out there? I’ll tell you my secret, the one thing that has kept me going through the years, my superpower: delusion.

This is something I may share with our president, a fact that is both horrifying and interesting. Two years in, I think we can pretty safely say that he’s not getting carved onto Mount Rushmore; but damn if that isn’t a testament to how far you can get just by believing you’re the smartest, most successful person in the world.

You have to have insane confidence in yourself, even if it’s not real.

My point is, you have to have insane confidence in yourself, even if it’s not real. You need to be your own cheerleader now, because there isn’t a room full of people waiting with pom‑poms to tell you, “You did it! We’ve been waiting all this time for you to succeed!”

So, I’m giving you permission to root for yourself. And while you’re at it, root for those around you, too. It took me a long time to realize that success isn’t a zero-sum game. Which leads me to the next part of my remarks.

I thought I might take a second to speak to the ladies in the audience. (Guys, take a break; you don’t have to pay attention during this part. Maybe spend the next 30 seconds thinking about all the extra money you’ll make in your life for doing the same job as a woman. Pretty sweet.)

Hey girls, we need to do a better job of supporting each other. I know that I am guilty of it too. We live in a world where it seems like there’s only room for one of us at the table. So when another woman shows up, we think, “Oh my god, she’s going to take the one woman spot! That was supposed to be mine!”

But that’s just what certain people want us to do! Wouldn’t it be better if we worked together to dismantle a system that makes us feel like there’s limited room for us? Because when women work together, we can accomplish anything. Even stealing the world’s most expensive diamond necklace from the Met Gala, like in Ocean’s 8, a movie starring me, which opens in theatres June 8th. And to that end, women, don’t be ashamed to toot your own horn like I just did.

Okay, guys, you can listen again. You didn’t miss much. Just remember to see Ocean’s 8, now playing in theaters nationwide. Ocean’s 8: Every con has its pros.

Now I wanted to share a little bit about me, Mindy Kaling, the Dartmouth student. When I came to Hanover in the fall of 1997, I was, as many of you were: driven, bright, ambitious, and really, really into The Black Eyed Peas.

I arrived here as a 17-year-old, took the lay of the land, and immediately began making a checklist of everything I wanted to accomplish. I told myself that by the time I graduated in 2001, I would have checked them all off.

And here was my freshman fall checklist: be on Hanover crew, on Lodge crew, be in an a cappella group, be in an improv troupe, write a play that’s performed at the Bentley, do a cartoon for the D, and try to be in a cool senior society. And guess what? I completed that checklist. But before you think: “Wait, why is this woman just bragging about her accomplishments from 17 years ago?”—keep listening.

Then, I graduated. And I made a new checklist for my twenties: get married by 27, have kids at 30, win an Oscar, be the star of my own TV show, host the MTV Music Awards (this was 2001, guys; it made more sense then), and do it all while being a size 2.

Well, spoiler alert: I’ve only done one of those things, and I’m not sure I will ever do the others. And that is a really scary feeling. Knowing how far that I’ve strayed from the person that I was hoping to be when I was 21.

I will tell you a personal story. After my daughter was born in December, I remember bringing her home and being in my house with her for the first time and thinking, “Huh. According to movies and TV, this is traditionally the time when my mother and spouse are supposed to be here, sharing this experience with me.” And I looked around, and I had neither. And for a moment, it was kind of scary. Like, “Can I do this by myself?”

But then, that feeling went away, because the reality is, I’m not doing it by myself. I’m surrounded by family and friends who love and support me. And the joy I feel from being with my daughter Katherine eclipses anything from any crazy checklist.

So I just want to tell you guys, don’t be scared if you don’t do things in the right order, or if you don’t do some things at all. I didn’t think I’d have a child before I got married, but hey, it turned out that way, and I wouldn’t change a thing. I didn’t think I’d have dessert before breakfast today, but hey, it turned out that way and I wouldn’t change a thing.

So I just want to tell you guys, don’t be scared if you don’t do things in the right order, or if you don’t do some things at all.

So if I could impart any advice, it’s this: If you have a checklist, good for you. Structured ambition can sometimes be motivating. But also, feel free to let it go. Yes, my culminating advice from my speech is a song from the Disney animated movie, Frozen.

I’ve covered a lot of ground today, not all of it was serious, but I wanted to leave you with this: I was not someone who should have the life I have now, and yet I do. I was sitting in the chair you are literally sitting in right now and I just whispered, “Why not me?” And I kept whispering it for seventeen years; and here I am, someone that this school deemed worthy enough to speak to you at your Commencement.

Don’t let anyone tell you that you can’t do something, but especially not yourself. Go conquer the world. Just remember this: Why not you? You made it this far.

Thank you very much, and congratulations to the Class of 2018.

Source: Dartmouth College

In The Cold Start Problem: How to Start and Scale Network Effects, former Uber executive and startup investor at Andreessen Horowitz (a16z) Andrew Chen writes a definitive guide on the concept of Network Effects. He provides a framework for building Network Effect into product development and scaling an enterprise.

The Cold Start Problem explores how tech’s most successful products and companies solved the dreaded “cold start problem” by using network effects to launch and ultimately scale to billions of users.

The Cold Start Problem provides practical frameworks and principles that can be applied across products and industries—revealing what makes winning networks successful, why some startups fail to successfully scale, and most crucially, why products that create and compete using the network effect have become vitally important today.